New grocery stores and supermarkets: a list for distributors
Auspector ·
In the 30 days to October 27, 2026, 1,530 new supermarket and grocery store records entered our newly opened businesses section in the United States and 385 in the United Kingdom, out of 177,150 and 64,186 grocery records in all. Across all US grocery records, 82.3% carry a phone number and 44.4% website information.
Who sells to a new grocery store?
A new store sets up most of its supplier relationships in the weeks around opening. The decisions on the table:
- Grocery distribution: ambient, chilled and frozen ranges — the opening shelf fill, then a weekly reorder.
- Fresh produce, bread and dairy: deliveries several times a week, where delivery days and drop times are part of the offer.
- Beverages and snacks: water, soft drinks, juices; beer and wine where the store is licensed.
- Cleaning, paper and household goods: the non-food aisle, plus the store’s own cleaning supplies.
- Refrigeration and fit-out: display chillers, freezers, cold rooms, shelving, checkout counters.
- Checkout and payments: a POS system with barcode scanning, scales and label printers, a card terminal (see merchant services leads).
- Everything else: insurance, bookkeeping, signage, waste collection.
How many opened in the United States, and where?
1,530 new grocery records arrived from the United States in the 30 days to October 27, 2026 — 8.6 for every 1,000 grocery records already in our database. New York leads the city table with 53:
| City | Grocery records | New, 30 days | Phone | Phone, no website information |
|---|---|---|---|---|
| New York | 7,622 | 53 | 69.2% | 47.5% |
| Houston | 2,590 | 6 | 79.3% | 47.1% |
| Philadelphia | 2,150 | 18 | 66.7% | 53.9% |
| Los Angeles | 2,001 | 8 | 74.8% | 39.3% |
| Chicago | 1,388 | 12 | 75.2% | 44.1% |
| San Antonio | 877 | <5 | 82.9% | 39.9% |
| Dallas | 831 | <5 | 83.3% | 40.9% |
| Columbus | 760 | 5 | 81.6% | 47.6% |
| Jacksonville | 723 | <5 | 81.3% | 44.8% |
| Baltimore | 661 | 6 | 58.7% | 42.4% |
| Phoenix | 660 | <5 | 84.1% | 27.7% |
| Austin | 633 | <5 | 84.2% | 38.9% |
Size does not decide the order: Philadelphia received 18 new records, Houston 6, although Houston has more grocery records. State pages break the same figures down — for example California or Texas. National figures: supermarkets and grocery stores in the United States.
And in the United Kingdom?
The United Kingdom added 385 new grocery records (6.0 per 1,000). London leads with 30 — that is the London settlement on the address, not the whole county; the Greater London page covers the rest of it.
| City | Grocery records | New, 30 days | Phone | Phone, no website information |
|---|---|---|---|---|
| London | 5,865 | 30 | 75.9% | 41.3% |
| Birmingham | 1,425 | 7 | 68.4% | 38.6% |
| Glasgow | 823 | 6 | 69.6% | 31.0% |
| Liverpool | 736 | <5 | 63.5% | 29.9% |
| Manchester | 638 | 7 | 69.0% | 34.6% |
| Bristol | 600 | <5 | 73.7% | 27.0% |
| Leeds | 572 | <5 | 72.6% | 27.1% |
| Leicester | 563 | 10 | 63.9% | 34.8% |
| Sheffield | 524 | 5 | 72.7% | 30.5% |
| Edinburgh | 449 | <5 | 78.6% | 27.2% |
| Coventry | 438 | <5 | 66.7% | 31.5% |
| Bradford | 405 | <5 | 65.7% | 39.0% |
Leicester comes second with 10, ahead of Birmingham and Manchester (7 each), both of which have more grocery records.
Six markets compared
| Country | Grocery records | New, 30 days | New per 1,000 records | Phone | Website information |
|---|---|---|---|---|---|
| United States | 177,150 | 1,530 | 8.6 | 82.3% | 44.4% |
| Türkiye | 171,519 | 1,100 | 6.4 | 41.1% | 21.0% |
| Spain | 69,569 | 623 | 9.0 | 68.4% | 37.0% |
| France | 53,028 | 559 | 10.5 | 75.8% | 44.9% |
| Germany | 59,023 | 471 | 8.0 | 68.4% | 66.1% |
| United Kingdom | 64,186 | 385 | 6.0 | 77.8% | 54.7% |
In the United States, fewer than half of grocery records carry website information (44.4%), while 82.3% have a phone number. 39.3% have a phone but no website information — 69,539 records, the market for anyone selling POS, online ordering or websites. In the United Kingdom the same share is 27.6%. Across the six markets, website information ranges from 21.0% in Türkiye to 66.1% in Germany, and France has the most new records relative to its size (10.5 per 1,000), the United Kingdom the fewest.
When to reach a new store — and how
- Act in the first week. A record is dated by when it reached us, not by its opening day. Some stores are still fitting out, others are already trading. The first are still choosing refrigeration, shelving and a till; the second are filling gaps on the shelf. A drive-by tells you which conversation to have.
- Add stops, not trips. Export with coordinates, group by district and add the new stores to the routes your vans or reps already drive. A stop on a street you already serve costs less than a dedicated visit.
- Pick the hour. The owner of an independent store is often on the shop floor in the morning, when deliveries arrive; the after-work rush is the wrong time to ask for ten minutes.
- Make the first order easy. A new store has no history with you and is betting on your delivery reliability. A small opening order, a clear minimum and fixed delivery days lower the risk on both sides; settle payment terms on the first visit. Bring a range that fits the format — a convenience store, a greengrocer and an Asian grocer buy different lists.
- Come back for the second order. The opening shelf fill is a guess; the second order shows what sells. Book the follow-up two to three weeks after the first delivery.
- Separate chains from independents. A record is a location, not a company: a chain’s new branches are separate records and usually buy through head office. Sort the export by name — names that repeat across addresses are branches; independents decide in the store.
The general approach for any new business is in selling to newly opened businesses. Rules on unsolicited calls and messages differ by country and channel, and the obligation lies with the sender; check them with your own counsel before a campaign.
Building the list in Auspector
- Sector: supermarkets and grocery stores as a whole, or single categories — supermarket, discount supermarket, grocery store, convenience store, greengrocer, gourmet and specialty grocers (Asian, Indian, Korean, Mexican and more). Categories are each record’s own, so a specialty importer can take only the stores it supplies.
- Area: state or county, city and district; coordinates for the route.
- Time: arrived in the last 30 days.
- Channel: phone on record for a call team; “phone, no website information” if you sell POS, online ordering or websites.
- Watch: save the search — new matches arrive by email every day.
Searching and counting are free on every plan, so you can check the monthly number for your territory before you spend a credit (pricing). A credit is spent the first time you open a record’s details, and an export counts as opening. Exports are CSV or XLSX with a stable ID per record, so a re-import updates rows instead of duplicating them. A record carries name, category, address, city, district, phone, web address, coordinates and opening hours where published; there is no email column and no named-person column.